You own a small business and have minimal budget for its
marketing. There are many strategies that can be used for a good marketing of your
business in your steady budget. Here are some tips for a proper marketing of a low budget business to boost it.
1 1) Publish unique and effective content:-
There is no need to say that a great
content published about your business on your website or in any blog or social
media have a terrific effect on your business. You could get innovative content
writing ideas from searching Google. Always try to give a new look to older content,
if you can’t afford for a content writer.
2) Create informative videos:-
You could create informative videos by
yourself to promote your business. You can also share presentations on slideshare,
authorstream etc.
3) Use promo ads discounts:-
There are often some discounts or coupons on
google ads or facebook ads, so you can try to use them. They can be useful
while promoting your business. There is also a cheap paid advertising alternative
known as stumbleupon but try to get the proper audiences and niches through it.
4) Be on social networks:-
Do create your business accounts on various
social networks like Facebook, Twitter, Linkedin, Google plus etc. This will
get you more attention online and you could get some leads for your business.
You can also try reddit for publishing your content regarding your business. Linkedin
is also a powerful tool for promoting content if effectively used.
5) Use DIY infographics:-
Images leave more impact on the person viewing it and they could also share them. So you can also try infographics for online promotion. You can
search in Google for making successful infographics or use some free by editing
them in your own way.
6) Customer referral program:-
You can also try to give some offers or
discounts to your old customers for referring a new customer to the company. Customers telling
customers about your business is precious.
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